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CO-OWNED BY
COCOA FARMERS
Divine is the only Fairtrade chocolate company in the world that is co-owned by cocoa farmers. Created with the purpose of helping to end exploitation in the cocoa industry and championing the needs of cocoa farmers, Divine needed a new brand identity that would capture its purpose, express its values and celebrate the power of chocolate to delight and engage for a new generation of socially conscious chocolate lovers.
Our new look and feel reimagines the brand as a joyful activist, creating a strong symbol of purpose and a world of taste inspired by the vibrant spirit of Ghana and its people. From the new bar mould to the pack inner, each interaction with the bar and brand radiates positivity and pride in Divine’s purpose and product.
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